The better you write, the more writing work you will get. It’s specifically important for beginners who are attempting to build their reputation and portfolio. Writing for online content jobs is slightly different than print writing. Sometimes it can be very different because the need of this assignment demands it.
You are reading this article and that’s great. But we highly recommend picking up a couple of books on content writing. There are a few good ones available on Amazon. There are our recommendations.
However, these are our tips for writing well for your online writing assignments. Remember, since writing jobs may come with specifications that are contrary to these points. The specifications are probably more crucial to follow.
- Get your grammar right. I know that most of you think that you’ve got this part. And maybe you do. But you would be surprised at the mistakes people make. Simple because they do not know that they are wrong.
One of the simplest things to do is to run what you have written through the MS Word grammar check. Make sure that you switch “grammar check” on in the spell check preferences. Now all the errors that pop up are not a hundred percent valid. But most of the time it does help you write things in a better way.
- Proofread. Read what you have written to catch mistakes. Proof reading is all about catching errors, re-writing sentences, and making a sharper and smarter copy. It’s not easy to proof read. Many people skip this step altogether because reading what you have just written is boring.
Proof reading is difficult because you develop a blind spot for mistakes. People reading their own work tend to skip words because they know the text. You have to make an effort to read every word and sentence individually.
- Always check for spellings. Spelling and grammar mistakes are unforgivable at this level.
- Write short sentences. Break whatever you have to say in sentences of not more than 15 to 20 words.
- Write in blocks. Every 4-5 sentences give a paragraph break, but not an unnecessary one. Anytime a particular thought breaks, break the paragraph. This typically happens in every 3-5 lines when you make another point.
- Learn about Flesch Kinkaid readability score. Go to a search engine and type in Flesch Kinkaid. This is a way to measure how readable your content is. In simple terms the score will tell you if your content can be easily read by which segment of people e.g. 10-15 year old, high school graduate, college graduate etc.
You definitely want to stay under the high school category. Unless your assignments demands heavy writing, your content should be easily readable by everyone. Writing simply and clearly in short sentences and blocks helps alleviate the readability of your articles a great deal. Avoid big words where simpler ones will do.
- Do not write to impress. We are programmed from school to write to impress whoever happens to be reading. That theory kind of goes out of the window when writing online articles and content. You are writing to be understood, grab attention and provide information in the most engaging way possible.
That’s the keyword “engage” the readers. And a fancy vocabulary is not going to do it for you. People are mostly looking for information online. And they have multiple results open in a search engine.
If your article does not engage them quickly they move on to the next one. That’s what good online writers provide. An engaging copy. The better you are at it, the more money you will make with your writing work.
- Adjustable style of writing. You are probably not going to be doing the same kind of writing online. Even if you have your own blog, your post will vary from information posts to sales pages and free newsletter sign ups.
You want to know how to write different content. Being able to write a great sales copy is a great talent. Good copyrighters charge thousands of dollars to create a single sales copy. Once again read some books on the subject.
- Go back. Go back to the contents that you wrote many months back. This is especially helpful if you have a blog. Most often you will discover that with time and experience you are ready to make improvements to those old posts. This usually makes them more popular and engaging.
- Follow guidelines, do research and take your time. If you are doing a writing assignment for someone make sure you have understood their requirements. Do not wait to finish the entire assignment but check if you both are on the same page. Send them the first few paragraphs to verify this.
Always do ample research and collect a large bucket of facts. You will be surprised how they come into use while writing. Do not rush the project. Take time to proofread. Many people starting a blog have the desire to write as fast as they can to fill their blog.
Quality over quantity works, especially for the single blogger. So create great, informative and error free content.